“You provide the prose poems; I’ll provide the war.” What is it about Orson Welles’s 1941 epic Citizen Kane that so strongly resonates with people even 75 years later? Are we captivated by Charles Foster Kane’s pure power over the publishing industry and the world? Or is it that while deep down we all hunger for power, the film shows us how alienating that power can be? Right now, we need a creative director to revitalize a major publishing company’s digital properties. If you want get your hands dirty building news platforms, this is the role for you.
Our client is looking to reshape their digital footprint, which comprises over a hundred national and local news properties. They need a creative director to work with their UX team to create something sleek, user-friendly and sustainable that will allow these properties to build a community. You’ll oversee typography and imagery, sure, but that’s just the surface level stuff. In this role you’ll also need to work with key stakeholders to evangelize digital design. You will be a guiding light to the creatives on your team, setting a standard and leading by example. This role is part getting your hands dirty design-wise, part being a Moses-like figure project management-wise.
Hired Gun Profile
The gun for this role should have a passion for storytelling. Whether it’s a breaking, national story or a lifestyle piece about brunch spots in Cincinnati, you are invested in the transfer of knowledge that takes place in news and media. You should also have a passion for mentorship. This role will ask you to guide up-and-coming creatives, so if you like going all Coach Carter on people, you’ve got a great shot. You’ll also need to be comfortable talking with key stakeholders up to the C-suite level. You’re not a yes person but you also know how to pick your battles. You should be ready to get on the frontlines in digital design, ready to jump in and show ‘em how it’s really done.
This project is all about creating an ongoing dialogue between content and audience. Stress your ability to build things that last and you’ll have a leg up on the competition.
For Citizen Kane, it was lonely at the top. Luckily, this is the kind of role that will surround you with people while you’re in the driver’s seat.