Sure, this Hired Guns client has made a name for itself as the be-all-and-end-all source for the photography industry. But being the movers and shakers they are, they know that sometimes pictures need to, well, move and shake. So they’re looking for a Web Video Product Manager to lead the fast-growing video side of their business that’s going to drive the future of the company.
Passionate, competitive and obsessed with the limitless possibilities of video, you can effortlessly balance strategy and tactics. Your years in product management have lent you a firm grasp of both traditional and Web 2.0 technologies and a strong ability to lead product initiatives that drive growth in your company’s customer base and revenue. You’ve got a working knowledge of — or better yet, direct experience with — the creative industry (video/media/publishing/multimedia), stock industry, footage industry, or e-commerce, and you’ll come in already adept with Scrum and Agile development methodologies.
As a company, these guys are working on two major initiatives: first, empowering content creators to earn revenue through their craft — whether that be photography, filmmaking, or anything else they decide to release into the marketplace — and second, integrating that product into the workflow. They’ve purposely steered clear of any official roadmap, in anticipation that the company will undergo a major evolution over the next year (an evolution that you’ll be helping to drive).
As the Product Manager of Web Video, you will be responsible for the conceptualization, definition, and launch of new products, working closely with a cross-functional team to deliver the best online experience in the stock footage industry. You will own, plan, prioritize, and define products and features while collaborating closely with engineering to launch new products regularly. You’ll develop and maintain the product roadmap and identify and take ownership of customer and business requirements. You’ll be an expert on emerging trends in the highly competitive video and stock footage industries and collaborate with the Tech Lead to allocate resources appropriately to ensure that business goals are met. And you’ll achieve all this while working effectively within an Agile development environment, tackling big problems and breaking them into small, metrics-driven increments that provide immediate value each step of the way.
Spark our imaginations a little. Where do you see the low-hanging fruit right now, as it relates to the stock photo industry? What dreamy thing do you see changing the game that only you could deliver?
These guys will put a few guideposts up, and then it’s up to you to blaze the trail. You’ll be the product evangelist for your team and your products, and a leader in a growing company.