This highly respected and widely circulated magazine has just one thing on its mind lately: growth. It’s dead-set on expanding both its digital and print presences, and it’s ready to bring in a Big Gun to inject that effort with some serious energy and savoir-faire when it comes to reaching new audiences. You being just such a Big Gun, we thought we should probably tell you about this gig, especially seeing as how it represents such a grand opportunity to do exciting and very substantial work for an outfit known for earning the loyalty of its employees. Do yourself a favor and keep reading!
Nitty Gritty
The minute you get on board, you’ll take a good hard look at the existing brand. Drawing on digital analytics, consumer research and your own deep knowledge of best practices in the media space, you’ll decide what aspects of the brand could be further leveraged and what’s impeding greater growth. From that careful analysis, you’ll develop a brand marketing strategy integrated with strategies for boosting revenues and circulation.
Then it’s on to implementing said strategies. The entire product development cycle for advertising, marketing, events and web products will be yours to oversee, from concept through launch. You’ll be the one supervising and developing the business team to ensure that those revenue targets are being hit, and when it comes to audience growth, you’ll be right down in the trenches with editorial and digital as you all collaborate on new content, new formats and expansion into new channels and platforms. It’s a huge ownership role, with broad responsibilities folded up into it — again, the idea being that you come aboard with significant expertise in all the areas relevant to crushing the hell out of audacious growth goals at a big magazine.
Hired Gun Profile
You come aboard with significant expertise in all the areas relevant to crushing the hell out of audacious growth goals at a big magazine. Have we said that already? Could be because it’s just that important. So, then, let us describe just what we mean by that. We’re talking about close to a decade at major media companies, in leadership roles in which you’ve developed effective strategies for ballooning revenues and putting lots and lots of new butts in seats.
You’re up-to-the-minute with the various digital tools available to somebody in your line of work, and you wouldn’t dream of proceeding without solid analytics to go by. You’re highly adept when it comes to the operational challenges of working across teams within an organization, and by now you’re eminently comfortable with managing concurrent projects, handling budgets and inspiring your reports to drive hard for the win.
You have exceptional communication skills, including writing, presenting and public speaking, and you’re a born collaborator, always welcoming ideas and input from all quarters and giving credit where it’s due.
Inside Skinny
This magazine focuses on geopolitics and current events, so be sure to sing out if you’ve got expertise/interest in/understanding of such topics.
Net Net
“Growth hacker” gigs come in all stripes, but this one has real heft; you’ll have all the tools and internal pull at your disposal to charge straight to victory, which is bound to be a major career-booster.
All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, creed, age, sexual orientation, veteran status, marital status, disability, or any other status protected by applicable law.