The Hired Guns are seeking a strategic leader to become Email and Text Marketing Manager for the booming e-commerce segment of the nation’s leading public safety apparel and equipment company (we’re talking $600 million revenue last year).
Salary range: $70,000 to $92,000 per year, plus bonus
- Join a company that just ended 2023 with record sales—cha-ching
- Own the entire vision, strategy, and execution of email and text marketing for a $600M company
- Board the rocket ship right now and be a part of another double-digit growth streak in 2024 (the acquisition faucet is on) and be well paid for your hard work
- Grow your career alongside this growing company—upward mobility is real and readily available here!
The Nitty Gritty
The backstory on the company and why they need to hire you!
This $600M company has a large e-commerce market share in the public safety space. In response to their colossal success and scale in 2023, they’re looking for a Email and Text Marketing Manager to lead the entire strategy for their personalized marketing (text push and automation) in 2024 and beyond.
It will be your responsibility to mentor a team of three implementers through the day-to-day marketing planning and operations for email, text, personalization, promotions, and campaign setup, including journeys and multi-channel coordination. Plus, you’ll employ the most effective tactics to acquire new customers, retain and grow existing customers, and reactivate dormant customers—as well as seek out solutions to improve efficiencies. This role works cross-functionally with multiple departments.
If you’re very skilled at developing e-commerce email marketing strategies, planning and managing email and text campaigns, driving execution, and optimizing programs to meet specified performance objectives, then this is the gig for you.
Why You?
How you’ll know if you’re a fit…
To do this job right, you need to have 6+ years of email and text marketing experience, including at least 3 years of full campaign ownership (strategy, planning, executing and analyzing campaigns). You must have a bachelor’s degree in marketing, advertising, mathematics, statistics, or a related field (quantitative disciplines preferred). Additionally, you must have experience managing a team and providing mentorship in a high-growth business.
Expertise with a multiplicity of enterprise-strength B2C marketing platforms is a necessity—if you’ve got tools like Optimove, Drip, MailChimp, ActiveCampaign, and their ilk in your bag of tricks, you’re in good shape.
You’re a strategist who also works tactically with your team and collaborates closely with merchandising and e-commerce fulfillment to convert your ideas into automation, personalization, and promotional campaigns that drive meaningful revenue growth. Campaigns totalling 100 million or more messages in a year? Yeah, you’ve got that.
The Inside Skinny
Why you should quit your job right now and join this team!
Grab this opportunity and reap the rewards: a boost to your already-impressive track record of moving the needle on your company’s top-line numbers. Plus you can do it all from the comfort of your home. Yes, it’s as good as it sounds. Apply now!
The Hired Guns does not and will not discriminate in considering and referring candidates for employment, or in its treatment or advancement of its employees, and will not tolerate harassment, on the basis of race, color, religion, gender (including gender identity and expression), sexual orientation, national origin, age, disability, or any other status protected by applicable federal, state or local law.
