The Hired Guns are seeking an E-Commerce Campaign Manager for an AI-driven ad optimization and business intelligence firm whose titanic results arise from cutting-edge code. Bring your account experience at dedicated CPG or DTC sales sites to an ad platform and managed e-commerce service agency doing cutting-edge work.
The Nitty Gritty
The backstory on the organization and why they need to hire you!
This optimization engine and intelligence platform for brands and retailers needs a talented media planner/strategist or performance marketing manager to become their new E-Commerce Campaign Manager. In this role, you’ll oversee media strategy for multiple clients, from startups to Fortune 100 companies. Demonstrating your expertise in display and programmatic in the familiar jungles of the Amazon marketplace, you’ll execute media campaigns at the individual contributor level…always mindful of the big picture, of course.
Mindfully applying your budget to your learned understanding of the customer journey, you’ll program the most bang for clients’ buck. Additionally, you’ll collaborate with sales at the pitch level, with the added duty of flexing their media expertise to win new business.
What success looks like in your first year…
- Formulate a winning media strategy with immediate and replicable results that increase YoY.
- Bring back repeat business directly attributable to your personal relationships.
- Teach your team the principles of customer trust-building.
How you’ll know if you’re a fit…
You have oodles of empathy for the consumer mindset and a deep understanding of the way media strategy plays into the conversion funnel. You’re also happy to discuss the merits of funnel vs. journey wheel, because you can wring results out of either model.
You might hail from any number of big-money backgrounds: e-commerce titans, DTC specialty products, a media outlet, a consumer brand. What’s important is that you bring creativity and a genuine enthusiasm to work that’s so often by-the-numbers elsewhere. Though media strategy is your specialty, you can handle any step of the burgeoning business, and you’re a maestro of more media management skills than your colleagues can list.
Tell Me About a Time When …
The interview questions you need to rock to score a “swipe right”…
- Describe your ability and willingness to balance media strategy with campaign execution.
- How does your understanding of the customer journey inform your media strategy?
- How do you evangelize your media strategy process, either to win over new business or the trust of your stakeholders?
The Inside Skinny
Why you should quit your job right now and join this organization!
This company’s major sales platform is changing the way such software used. External stakeholders want it for its star-making power, and you’re happy to take them where they want to go, smiling all the way. If you master the exciting internal challenges, the external ones are a cakewalk — and you’ll come out looking gooood.
The Hired Guns does not and will not discriminate in considering and referring candidates for employment, or in its treatment or advancement of its employees, and will not tolerate harassment, on the basis of race, color, religion, gender (including gender identity and expression), sexual orientation, national origin, age, disability, or any other status protected by applicable federal, state or local law.